Shory has launched Shory AI, an intelligent insurance agent designed to help customers compare policies, understand coverage and purchase car insurance through a conversational AI experience.
Shory, one of the fastest-growing insurtechs in the region, has unveiled Shory AI, its new intelligent insurance agent, at Ai Everything Abu Dhabi 2026.
Shory AI is designed to transform how customers understand, compare and purchase car insurance through a natural conversational experience.
The launch marks the next step in Shory’s application of AI across the insurance experience. While traditional chatbots are largely designed to answer questions, Shory AI takes a more active role, guiding customers as they evaluate their options and make insurance decisions.
Built on Shory’s digital insurance infrastructure, the intelligent agent can compare available quotes, explain differences in coverage, benefits and exclusions and answer policy-specific questions in English and Arabic. Once a customer selects a policy, Shory AI can assist them in completing the car insurance purchase.
The new AI agent is designed to reduce the complexity involved in evaluating insurance products, where customers can be required to review multiple policies, coverage terms and pricing before reaching a decision. Shory AI brings these steps together within one interaction, giving customers access to relevant information and assistance as they progress from consideration to purchase.
“Insurance can be difficult to navigate, particularly when customers are comparing policies with different levels of coverage, benefits and exclusions. We see a real opportunity for AI to give people more clarity and confidence when making those decisions. Shory AI reflects where we believe the insurance experience is heading, with technology playing a more active role in helping customers understand their options and make informed choices,” said Aoun Al Smadi, CEO of Shory UAE.
The unveiling of Shory AI at Ai Everything Abu Dhabi 2026 reflects Shory’s continued investment in AI and its focus on applying the technology to practical areas of the insurance journey where it can improve clarity, convenience and customer experience.
Shory is a First.tech company and part of Judan Financial Holding, IHC’s dedicated financial services platform.

